CUSTOMER
Haveli, founded by Satjinder Kaur and Sukhdev Singh, is a traditional Indian restaurant that brings a piece of their homeland and traditions to Hamburg through their food. From the staff to the staff, everyone is deeply connected to their homeland and try to reflect that in the food and ambience.
Haveli, founded by Satjinder Kaur and Sukhdev Singh, is a traditional Indian restaurant that brings a piece of their homeland and traditions to Hamburg through their food. From the staff to the staff, everyone is deeply connected to their homeland and try to reflect that in the food and ambience.
CHALLENGE
Haveli is a traditional Indian restaurant and needed to reflect the key elements of their traditions and culture. As they did not yet have a concept for their logo or brand identity, we were tasked with developing a unique and cohesive brand system from scratch. The goal was to create an interplay between modern and traditional.
Haveli is a traditional Indian restaurant and needed to reflect the key elements of their traditions and culture. As they did not yet have a concept for their logo or brand identity, we were tasked with developing a unique and cohesive brand system from scratch. The goal was to create an interplay between modern and traditional.
SOLUTIONS
In very close cooperation and a one-week stay with the founders, we developed the first concepts together.
The golden castle as a logo to represent the Haveli.
As abstract as possible but still with enough detail.
Plus a modern word mark.
Especially through the colors we managed to include traditional character
In very close cooperation and a one-week stay with the founders, we developed the first concepts together.
The golden castle as a logo to represent the Haveli.
As abstract as possible but still with enough detail.
Plus a modern word mark.
Especially through the colors we managed to include traditional character
